Razorfish
Bill Carlson is an accomplished creative leader with extensive experience in overseeing brand campaigns and creative strategies across various industries. Currently serving as Group Creative Director at Razorfish since February 2022, Bill manages brand creative and social initiatives for the INFINITI account. Prior roles include VP Group Creative Director at Publicis One Touch, where responsibility encompassed NIVEA North America's creative efforts, and similar positions at Rokkan, where oversight involved the Cadillac account alongside other notable brands. Earlier career stages featured roles as ACD Copywriter at Grey Group and Copywriter at Saatchi & Saatchi, complemented by a foundational position as a Copywriting Intern at Eleven and experience as a Travel & Entertainment Analyst at Warner Music Group. Bill holds a Master’s degree in Advertising from Virginia Commonwealth University and a Bachelor’s degree in English Literature from DePaul University.
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Razorfish
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Razorfish helps brands and businesses grow by creating unforgettable experiences that connect and enrich people's lives.