Erica Esper

Director, Social Content And Engagement Strategy

Erica Esper currently serves as the Director of Social Content and Engagement Strategy at Razorfish, focusing on clients such as Bath & Body Works and Samsung since May 2022. Previously, Erica held the position of Senior Content Business Manager at Microsoft, where a 15% month-over-month growth in the Tech Community budget was achieved through strategic partnerships. As Senior Social Media Manager and Social Art Director at Nordstrom Rack, Erica developed comprehensive social strategies across North America. Experience also includes roles at Starbucks as a Social Media Content Strategist, where a significant increase in website traffic resulted from targeted campaigns, and various positions at Microsoft, Walgreens, VaynerMedia, and other companies, building expertise in social media strategy and content development. Erica holds a Bachelor of Arts in Communication Studies from Pace University and an Associate of Arts and Sciences from Hudson Valley Community College.

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