Travis D. Lafferty

Account Director

Travis D. Lafferty is an experienced Account Director currently at Razorfish since August 2023, managing clients such as USAA and Patron. Previously, Travis held the position of Sr. Account Supervisor at Saatchi & Saatchi, focusing on USAA. A seasoned professional in digital client solutions, Travis served as Senior Producer at Campbell Ewald, working with clients like MUFG Americas and Valero, among others. Additional roles include Senior Account Supervisor at Campbell Ewald and Client Strategist at Fusion Hill. Earlier in the career, Travis gained experience at Olson and Latcha + Associates, as well as McCann Detroit, where responsibilities spanned account management and strategy for notable clients including McDonald's and ALDI Food Markets. With a BBA in Advertising and Marketing/Management from Northwood University and an Associate in Arts Degree from Washtenaw Community College, Travis has built a robust foundation in the advertising industry.

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