Alexandra Kim

Alexandra Kim is a seasoned brand manager with extensive experience in the consumer goods sector. Currently serving as the Brand Manager for Air Wick at Reckitt since July 2021, Alexandra oversees brand strategy development and leads various innovation projects. Previous roles include Regional Brand Manager for Global Business Solutions EUANZ and Junior Brand Manager at Reckitt, where significant accomplishments included launching successful seasonal collections and driving e-commerce activations. Prior to Reckitt, Alexandra held brand management positions at Danone, successfully relaunching product ranges and managing marketing campaigns. Education includes a Master of Science in Management from the National University of Singapore and participation in the CEMS Global Alliance in Management Education, alongside other notable academic achievements in international business and management from prestigious institutions.