Craig Fryer

Craig Fryer is an experienced media professional with a robust background in managing global media strategies. Currently serving as the Global Media Director at Reckitt since September 2016, Craig has previously held the position of Head of Media at the same company. Before Reckitt, Craig worked at MEC from October 2010 to September 2016 as a Group Account Director. Craig's career began at ZenithOptimedia Group I The ROI Agency, where a decade of service culminated in the role of Director from October 1997 to October 2010.