Krystal B.

Krystal B. is an accomplished marketing professional with extensive experience in trade and channel marketing across multiple industries. Currently serving as the Senior Trade Marketing Manager for the Mass channel at Reckitt since September 2023, Krystal previously held senior channel marketing roles at Signify, where responsibilities included strategic marketing for major retailers such as Walmart and Target. Prior experience includes positions at Brother USA as Product Marketing Manager, overseeing subscription services and marketing strategies, as well as tenures at LIXIL Water Technology Americas and Tyco Fire Products in various marketing management roles. Krystal began the marketing career as a Marketing Coordinator for Dunkin Donuts and has a solid academic foundation with Bachelor of Business Administration degrees in Marketing from Temple University and the Fox School of Business.