Ludovica Codecasa

Ludovica Codecasa is a seasoned marketing professional with extensive experience in leading brand management and corporate social responsibility initiatives. Currently serving as the Marketing Manager for Laundry brands, AirWick, and Vanish at Reckitt since June 2015, Ludovica is also the Head of Purpose Council and External Affairs, focusing on driving the company's CSR mission and building partnerships to support sustainability goals. Previous roles include Regional Marketing Manager for Italy and Greece, where responsibilities spanned multiple product portfolios, and Brand Manager for various brands at Pernod Ricard, ranging from Havana Club to Cillit Bang. Ludovica's educational background includes a Master of Science in International Management and a Bachelor Degree in Management of Art, Culture, and Communication from Università Bocconi, along with international business training from San Diego State University and City University of Hong Kong.