Weiyi Z

Weiyi Z is an experienced digital marketing professional with a robust background in digital trading and media campaign management. Currently serving as the Global Digital Trading Lead for Mexico and Thailand at Reckitt since April 2021, Weiyi Z also held key roles in digital partnership and operations for the DACH region. Prior to Reckitt, Weiyi Z was a Senior Media Campaign Manager at MediaCom from January 2016 to March 2021, overseeing search activities for major clients including Sony and ThisWorks. Weiyi Z's career began with various internships and roles in sales and marketing, including a position at Adobe as an Associate Account Manager. Weiyi Z holds a Master of Science in Marketing from the University of Birmingham and a Bachelor's degree in International Business and Management Studies from Rotterdam University of Applied Sciences, along with additional education in international business from Florida International University.