RC Thomas Company
Rod Osthus has extensive experience in the seed industry, currently serving as President of RC Thomas Company since April 1994, where expertise has expanded beyond seeds to training in various fields including crop insurance, retail and direct sales, farm marketing, health and fitness, human resources, as well as food and fuel industries. Prior roles include Vice President of Sales at Keltgen Seed Company from 1977 to 1994 and involvement in research and plant breeding at Trojan Seed Company from 1972 to 1977. Rod Osthus holds a degree in Agronomy from South Dakota State University, completed between 1968 and 1972.
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RC Thomas Company
The R.C. Thomas Company was founded in 1994 to help seed companies and agricultural farm suppliers navigate their way through an already fast-changing marketplace. Today we have become the No.1 Seed Sales Training and Consulting firm in North America and have helped scores of companies establish their futures in business. Almost 100% of our time is spent helping agricultural companies, individual field sellers and their distribution networks plan better ways to sell value to today’s producers. We continue to ride and sell with seed and ag sellers, calling on growers across the globe. We continue to follow planters in the spring and ride harvesters in the fall. We pride ourselves on constantly living in the future and never in the past. Our clients range from sole proprietors to mid-sized regional companies all the way up to Fortune 500 Corporations. Our clients like to work with us because we never rehash the old, but instead, always bring something new and challenging to their business. It’s called Leadership and we are the Leader when it comes to getting results from 21st Century sales and marketing strategies.