Shannon McNaughton

Shannon McNaughton currently serves as the Digital Marketing Manager at Reach Records, where responsibilities include leading influencer marketing initiatives and overseeing press seeding campaigns to enhance artist awareness. Previous roles at Reach Records included Social Media Coordinator, focusing on social media strategy and engagement. Earlier experience encompasses a Digital Analyst position at Burning Ground Entertainment and a Social Media Assistant role at Trevecca Nazarene University, which involved content strategy development and graphic design. Additionally, Shannon has interned in marketing and public relations, contributing to content creation and media publications. Shannon holds a degree in Business with a focus on Music Business from Trevecca Nazarene University.