Hannah Hansen

Head Of Audience & Campaign Analytics at Reach

Hannah Hansen has a diverse work experience starting in 2012 when they were a student at the University of Central Lancashire. Hannah then joined Clear Channel Outdoor as a Sales Operations Executive in 2015. In 2016, they moved to Trinity Mirror plc, where they held roles as an Optimisation Specialist and a Senior ad operations and Audience Analyst. Their responsibilities included optimizing digital campaigns and implementing marketing strategies for regional and national clients. Hannah currently works at Reach plc, where they started in 2020 as a Lead Audience Analyst and is now the Head of Audience & Campaign Analytics. In this role, they manage internal and external partnerships, develops data-focused products, and leads a team to improve the overall data portfolio.

Hannah Hansen completed their BA (Hons) in Business Studies at the University of Central Lancashire from 2012 to 2016. Prior to that, they attended Gateacre School from 2005 to 2012, where they obtained 3 A Levels in Business/Commerce, General, Performing Arts, and Sociology.

Links

Previous companies

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Timeline

  • Head Of Audience & Campaign Analytics

    January, 2023 - present

  • Lead Audience Analyst

    October, 2020