Sam Dimmer is the Head of Brand for Nottinghamshire Live, Leicestershire Live, Derbyshire Live, and Lincolnshire Live. They previously served as Executive Editor at Nottinghamshire Live and held several roles at Reach plc, including Head of Brand for the East Midlands and Audience Editor for Nottingham, Derby, and Lincolnshire. Prior to that, Sam worked as a Digital Development Editor at Leicester Mercury and held various editorial positions at The Hinckley Times and Coventry Telegraph. They earned a BA in Journalism, Film, and Broadcasting from Cardiff University.
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