Joe Pocevicius

Joe Pocevicius is an experienced professional with a robust background in sales and project management within the industrial machinery and baked snack food industries. Currently serving as the Regional Director - EMEA at Reading Bakery Systems since June 2012, Joe is responsible for planning and directing all sales programs, establishing sales objectives, and developing relationship management processes across Europe, the Middle East, Africa, and India. Previously, Joe held roles as European Sales Manager and Project Manager at the same company, contributing to sales strategies and managing project scopes with values ranging from $100K to $6M. Joe's entrepreneurial spirit was evident during a brief tenure at Onuku Industries, LLC, where involvement in a drone manufacturing start-up took place. Joe's academic credentials include an Executive MBA from Rotterdam School of Management and a Bachelor's degree in Russian Language and International Politics from Penn State University, complemented by a study abroad program at Saint Petersburg State University.