Courtney Gacona is a marketing professional with extensive experience in leading marketing strategies and growth initiatives across various organizations. Currently serving as the Head of Marketing at ReadTheory, Courtney previously held the role of Director of Marketing & Growth at Read to Lead, where significant accomplishments included doubling new user acquisition and reducing registration costs by over 50%. Prior experience includes Senior Manager of Marketing at Nearpod, where comprehensive strategies were developed for sales enablement and digital marketing, and Director of Strategic Communications & Marketing at TeamPeople, focusing on brand strategy and marketing operations. Courtney began the career as a Marketing Sales Consultant at Vocus and held various positions at High Point University, honing skills in communications and marketing. Courtney holds a B.A. in Communications and Marketing from High Point University and has completed a study abroad semester at The American International University in Rome, Italy.
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