Ema Drungile

Ema Drungile has worked in the digital marketing field since 2016. Ema began their career as an E-commerce Executive (internship) at Keple, where they were tasked with analyzing sales performance on Google Analytics and assisting in business strategy and marketing. Ema then moved on to become an E-commerce Specialist, where they managed supply chain, discussed new products with suppliers, organized delivery, uploaded products on Amazon, Ebay and Magento, and analyzed feedback from customers about products and service. In 2018, they joined Anthony Nicholas Group as a PPC Executive, where they built Google Ads and Microsoft Ads accounts, conducted keyword analysis with Keyword Planner tool, managed and understood Google Ads Editor, ensured to meet KPI targets, and created forecast and strategies. In 2020, they took on the role of PPC Specialist at IMPACT BRANDS, where they managed Taboola and Outbrain accounts, created campaigns and A/B tested display campaigns assets, CTA's and copy, optimized campaigns performance, allocated budget and bids, created UTM's and pixels for conversion tracking, and communicated with account representatives. Most recently, in 2021, they joined Real Vision as a PPC Manager and PPC Specialist.

Ema Drungile obtained a Bachelor's degree in Digital Business and Management from Mykolas Romeris University between 2013 and 2017.