Ilana Shusman

SVP Strategy, Business Development at Realtime Media

Ilana Shusman has a diverse work experience spanning over several years.

Ilana is currently working at Realtime Media as the SVP Strategy, Business Development. In this role, they provide strategic support to brand and agency partners to help them achieve campaign objectives through incentive programs.

Prior to their current position, Ilana worked at PrizeLogic as the VP, Business Development. Their responsibilities included developing the strategy for incentive programs to meet clients' marketing objectives. Ilana worked with high-profile industry leaders and managed over 50 simultaneous programs.

Before that, Ilana worked at HelloWorld (formerly ePrize) as an Account Director where they were responsible for client retention and growth. Ilana provided strategic planning and development of interactive programs to support marketing initiatives across various industries.

Ilana also worked at Mastermind Marketing as a Senior Account Executive, where they progressed from an Account Coordinator to Assistant Account Executive. Their responsibilities included event planning and implementation, editing and copywriting, legal administration, and client service.

Ilana began their career as an intern at Atlanta Spirit, LLC, where they worked on community relations initiatives for the Atlanta Thrashers hockey team.

Ilana also gained experience at Turner Broadcasting Systems as part of the CNN Studio Tours team. Additionally, they worked as a Public Relations Career Initiative Intern at the Atlanta Braves, where they researched and provided statistical records for media and athletes.

Throughout their career, Ilana has consistently demonstrated their expertise in strategic planning, client management, and program development.

Ilana Shusman attended Elon University from 1998 to 2002, where they obtained a Bachelor of Science degree in L/SM Marketing.

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Timeline

  • SVP Strategy, Business Development

    June, 2022 - present