Brian Toll

Brian Toll is an experienced digital product leader with a strong background in UX research, design, and web analytics. Currently serving as the Director of Site Experience at RealTruck.com since April 2022, Brian has previously held significant roles including Associate Director of UX/UI & Web Production at Urban Outfitters and Senior UX Strategist & Designer at 160over90. Brian's experience spans various industries, focusing on e-commerce conversion optimization, digital strategy development, and team management. With a Master’s Degree in Computer Science and dual Bachelor's Degrees in Computer Science and Communication and Media Studies from Rutgers University, Brian demonstrates a solid foundation in technology and communication, complemented by extensive hands-on experience in digital marketing and web development.