Realytics
Ivan Khomich serves as the Chief Technology Officer at Realytics, a forward-thinking AI-driven platform specializing in competitive intelligence and benchmarking for B2C businesses since February 2021. Under Ivan's leadership, Realytics revolutionizes traditional market research approaches. Additionally, since November 2011, Ivan has been the Chief Executive Officer of 2work.co, focusing on BTL and trade marketing automation. Ivan holds a Bachelor of Technology in Information Technology from Université Paris 13.
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Realytics
At Realytics, we are redefining how Consumer & Retail industries harness data, powered by cutting-edge AI and consumer insights. Our mission is to drive significant transformation across global and domestic markets through our AI-driven Consumer Analytics Platform. We combine sophisticated data signals—ranging from Market Share Analysis, Competitive Benchmarking, Customer Experience Metrics, Location Analytics, Foot Traffic Insights, Operational Performance, to Pricing Strategy—to empower brands with actionable insights for revenue growth and cost efficiency. Leveraging the latest advancements in Generative AI, our proprietary technology, Realytics InsightsGPT, processes hundreds of millions of customer reviews in hours—delivering insights that are up to 10 times more granular and come at a fraction of traditional analytics solutions. Realytics has built a scalable SaaS platform designed to rapidly adapt to the unique challenges of consumer and retail sectors globally. We have industry-specific modules to address sector-specific needs—covering cafes, restaurants, beauty & cosmetics, food & beverages, clothing & accessories, groceries, pet supplies, apparel, banking, and more, in both online and offline environments. Empowering Consumer & Retail Businesses Globally: 1. Elevate Customer Experience: Delivering constant insights to refine CX across domestic and international operations. 2. Drive Revenue Growth: Identifying and capitalizing on revenue opportunities effectively. 3. Stay Competitive: Continuously tracking market shifts and competitor benchmarks. 4. Optimize Costs: Conducting real-time store assessments based on sales performance and market potential. Our Key Differentiators: • Presence across 200+ Countries • Advanced Location Matching, Brand De-duplication, Consumer Profiling, and Taxonomy Analysis