Reason
Claudia Kendal is a seasoned marketing professional with extensive experience in various leadership roles. Currently serving as Marketing Director at Reason since November 2020, Claudia previously held positions at Mezzo Labs, including Head of Marketing and Training, where the development of tailored training courses for FTSE 100 clients significantly enhanced the agency's profile. Claudia also excelled as Head of Insight at Mezzo Labs, utilizing data-driven insights to strengthen client relationships. Prior experience at Barclays UK Retail and Business Bank includes multiple roles, culminating in Vice President of Information Proposition Development, where Claudia developed customer propositions based on behavioral insights, and Vice President for Media Management, overseeing a £30m media budget. Claudia holds a BSc in Management Science/Business Studies from The University of Manchester.
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Reason
Hello, we are Reason, We design, build & launch digital products and services that transform the way people live, work and do business. We combine creativity, culture and collaboration; approaching every challenge with the same mindset: - Do people want it? The value proposition - Is it worth it? The business model - Can we build it? Capability and structure