Michelle Ayling

Michelle Ayling is an accomplished marketing professional with extensive experience in digital marketing and campaign management. Currently serving as a Marketing Manager at Reckon since November 2016, Michelle is responsible for the marketing campaign pipeline, executing data-driven strategies that drive trials and subscription revenue across Australia, New Zealand, and the UK. Prior experience includes roles as a Senior Marketing Executive and Marketing Executive at Outsource B2B Marketing Services, where Michelle focused on B2B marketing and lead generation for IT vendors, distributors, and resellers. Additionally, Michelle gained valuable experience as a Digital Marketing Intern at Inform Digital. Michelle holds a double degree in Law and Commerce with a focus on Marketing from Macquarie University.