Lisa Atkinson has a diverse and extensive work experience in the marketing industry. Lisa is currently the Associate Director of Metabolic Marketing at Recordati Rare Diseases Inc., where they oversee the marketing of orphan drug therapies. Prior to this role, they worked as a Senior Product Manager at the same company, leading marketing planning and execution for rare disease products.
Before joining Recordati Rare Diseases Inc., Lisa worked at PuraCap Pharmaceutical, LLC as a Marketing Manager for branded and private label products. Lisa was responsible for label development and execution for new product launches. Lisa also worked as a Product Manager Consultant for branded prescription products, where they developed and executed marketing plans and promotional initiatives.
Lisa has also served as a Partner/Marketing Director at LSA Consultants LLC, where they contributed to marketing strategies and operations. Additionally, they have experience in brand management and account management roles at various companies, including CommonHealth, Thomas G. Ferguson Associates, and Sudler & Hennessey.
Throughout their career, Lisa has demonstrated expertise in strategic planning, product promotion, client relationships, and budget management. Lisa is highly knowledgeable in the healthcare industry, ensuring compliance with legal and regulatory guidelines.
Lisa Atkinson completed their Bachelor of Arts (B.A.) degree in Communications/Accounting at Muhlenberg College. Lisa then pursued further education and obtained a Mini-MBA Executive Education from Rutgers University in the field of Digital Marketing in 2019. Subsequently, Lisa completed a Corporate Communication Certificate from Cornell University in 2022. Currently, they are attending SDA Bocconi, where they are pursuing a Certificate in the New Leaders Academy.
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