Alyssa Caba

On-premise Sales & Marketing Specialist at Red Bull

Alyssa Caba is an accomplished professional in sales and marketing, currently serving as an On-Premise Sales & Marketing Specialist at Red Bull since July 2025. Prior experience includes managing a $1.5M sales territory for Empire Merchants, representing the Moët Hennessy portfolio. Alyssa's background also encompasses roles at Tao Group Hospitality as a server in a high-volume nightclub, assistant manager at a family-owned hair salon where responsibilities included team management and marketing efforts, and various bartending positions enhancing customer experiences. Academic credentials include a Bachelor of Science in Marketing from Rutgers Business School and valuable internship experiences in global marketing and event coordination.

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