Brianna Yurek

Brianna Yurek is an accomplished marketing professional with extensive experience in brand and consumer activations, primarily within the sports and entertainment sectors. Currently serving as Global Head of Consumer Activations at Red Bull since September 2018, Brianna has progressed through various roles at the company, including Senior Global Brand Marketing Manager and Global Brand Marketing Manager. Prior to Red Bull, experience includes a position as Digital Project Manager at Red Bull Media House and contributions at Horizon Media, where roles encompassed sports marketing and event coordination. Brianna's early career features internships with organizations such as the New York Islanders, GroupM ESP, and WABC-TV. Educational background includes a Bachelor of Arts in Communication and Spanish from Manhattan College.