MA

Mariana Almeida

Media Director & Comms Planning | Audience Strategy at Red Fuse Communications

Mariana Almeida has a diverse work experience in the field of media and communications planning. Mariana is currently working as a Media Director & Comms Planning | Audience Strategy at Red Fuse Communications starting from August 2023. Prior to this, they worked as a Media Manager & Comms Planning at Africa from April 2021 to July 2023, where they led a team and managed important integrated campaigns for clients like Kraft Heinz, Meta SMB, and Ambev. Mariana also worked at Wieden+Kennedy São Paulo as a Media Supervisor & Comms Planning from February 2020 to March 2021, where they managed teams and worked on integrated campaigns for clients like Facebook Brazil, Uber, C&A, and OldSpice. Before that, they worked at Reprise Media as a Media Supervisor from December 2018 to January 2020, where they were responsible for strategic and tactical media planning and team management. Mariana also held the role of Media Coordinator at Reprise Media from January 2018 to November 2018, where they assisted in strategic planning, provided performance analysis reports, and managed the financial process. Mariana's earlier experience includes working as a Media Coordinator at Fbiz from June 2016 to December 2017, where they developed integrated strategic and tactical plans and managed campaigns for clients like Luxottica and AB. Mariana also worked as a Media Analyst at Fbiz from May 2014 to May 2016, where they developed media plans for branding and e-commerce in the Home Care category for clients like Unilever. Mariana started their career as a Media Intern at Fbiz from May 2012 to April 2014.

Mariana Almeida attended Faculdade Cásper Líbero from 2012 to 2015, although specific details about their degree or field of study are not provided. In addition to their formal education, Mariana obtained various certifications in digital advertising in September 2019. Mariana received the AdWords Mobile Certification, AdWords Search 360 Certification, AdWords Search Certification from Google, and the Facebook Blueprint certification from Facebook Advertising.

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Timeline

  • R

    Media Director & Comms Planning | Audience Strategy

    August, 2023 - present

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