Christina Cravens

Christina Cravens has extensive experience in marketing and leadership roles. Christina started their career as Senior Director of Global Field Marketing and Operations at MicroStrategy in 2011. Christina then served as Vice President of Global Digital & Revenue Marketing at OpenText from 2012 to 2014, where they led a team to implement disruptive technologies and achieved a 20% year-over-year increase in revenue. From 2014 to 2015, they worked as a fractional Chief Marketing Officer at 3Pillar Global, focusing on identifying new growth opportunities.

In 2015, Cravens took on the role of Vice President of America's Marketing at Sage, where they led marketing efforts for the Americas region and played a crucial role in consolidating the marketing organization and adding digital capabilities. Later that year, they took on fractional Chief Marketing Officer roles at Agari and ResMan Property Management Software, developing strategies for market expansion and leading marketing for a $30M PE-backed property management software company.

Cravens continued to hold executive marketing positions, serving as Chief Marketing Officer at Paya from 2017 to 2018, overseeing the rebranding and launch of a new payments business. Christina then became Chief Marketing Officer at Neustar, Inc., a $600M information services company, where they led a digital marketing transformation and managed a 75-person team.

In 2021, Cravens took on the role of Fractional Chief Marketing Officer at Mezzo CMO, offering clients leadership and expertise in marketing matters. Christina also served as Chief Marketing Officer for various companies on a fractional basis, including Praetorian, Lifelenz, and Dynascale Inc./Parlement Technologies.

Most recently, Cravens became the Chief Growth Officer at Redjack in 2023. Christina'sextensive experience and leadership skills make their a valuable asset in driving growth and success in marketing roles.

Christina Cravens earned their Bachelor of Science degree in Marketing Communications from James Madison University, where they studied from 1991 to 1995. In addition to their degree, they obtained certifications in Demandbase | Account Based Marketing from Demandbase in February 2019, and in Marketo from Marketo, an Adobe Company in March 2018. There is no information regarding their obtained month or year for the Eloqua certification.