Elizabeth McDermott is a seasoned advertising professional with extensive experience in media planning and account management. Currently serving as Senior Account Director at Redroc Austin since May 2018 and as Client Lead at Twin Liquors since June 2019, Elizabeth has a robust background that includes roles such as Associate Media Director at Sanders\Wingo and Media Supervisor at The Integer Group, where responsibilities included overseeing a team for media planning and buying across multiple markets in the US and Canada. Elizabeth's earlier positions as Senior Media Planner and Media Consultant highlight a strong capability in developing campaign strategies and executing effective marketing initiatives. Elizabeth holds a Master's degree in Advertising from The University of Texas at Austin and a Bachelor's degree in Advertising & Graphic Design from Northern Arizona University.
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