Matt O'Brien currently serves as the Director of Global Brand Marketing for Reebok Sport, a role held since March 2016, where responsibilities include leading marketing strategies that align with brand and account-specific goals. Previous positions at Reebok include Sr. Manager of Channel Marketing and Manager of Global Brand Communications, focusing on marketing plans and consumer engagement for key products. Matt also analyzes Gamecock Football for Gamecock Central, contributing insights through various media formats. Prior experience includes a Production Assistant role at NBC Sports, supporting live broadcasts. Matt holds a Master of Global Management in International Business from Thunderbird School of Global Management and a Bachelor of Applied Science in Sport and Entertainment Management from the University of South Carolina.
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