Elyse Schaefer

Elyse Schaefer has a diverse work experience spanning various roles and industries. Elyse is currently working as the DTC Marketing Director at Reef since 2022. Prior to that, they worked at MeUndies as the Director of Growth Marketing from 2021 to 2022 and as the Senior Manager of Growth Marketing from 2021 to 2022. Before MeUndies, they served as the Growth Marketing Manager at Framebridge from 2018 to 2021. Elyse played a key role in overseeing growth and retention marketing channels, establishing Facebook as an in-house practice, and developing strategic plans for audience and channel expansion.

Earlier in their career, Elyse worked at 360i as a Media Manager and Associate Media Manager from 2015 to 2018. Elyse also gained experience at MedThink Communications as a Media Coordinator in 2014. In the same year, they worked as a Digital Marketing Specialist at UNC Health Care.

Elyse's work experience also includes roles at Camp Sea Gull and Camp Seafarer, where they served as the Sailing Program Director from 2010 to 2015. Additionally, they worked as a Reporter at rAVe Publications in 2014, an Assistant Account Executive at The Daily Tar Heel from 2013 to 2014, and a Web Design and Development Intern at Etix in 2013.

Throughout their career, Elyse has demonstrated expertise in digital marketing, growth strategies, media management, and cross-functional collaboration. Elyse has a strong track record of executing successful marketing campaigns, analyzing customer behavior, and utilizing advanced marketing technology systems.

Elyse Schaefer earned a Bachelor of Arts degree in Advertising from the University of North Carolina at Chapel Hill, where they studied from 2011 to 2015. Additionally, they obtained several certifications, including the completion of the Programmatic Series from The Trade Desk, Inc. in January 2017, the Level 3 Coach certification from US Sailing in May 2012, and the US Merchant Marine certification from the U.S. Coast Guard in April 2011.