Tyler Reeves

Tyler Reeves is currently the Director at Reflect. Tyler has over 25 years of experience in the corporate world, with a focus on sales, marketing, and strategy. Tyler began their career at PwC as a Senior Associate in Audit & Transaction Services. Tyler then moved to Concentra, where they were Manager of Corporate Development. In 1996, they joined PepsiCo (Frito-Lay division) as Director/Manager of Walmart Strategy & Insights. Tyler was promoted to EVP & Chief Commercial Officer at Interstate Batteries in 2010, where they oversaw National Sales, Independent Accounts, Business Development, Marketing & Advertising, E-Commerce, Category Management, Innovation & Business Insights, Customer Care, Revenue Management, and the Academy Center of Excellence. Tyler joined Reflect in 2020 as Director.

Tyler Reeves has earned an MBA in marketing strategy from Southern Methodist University's Cox School of Business, as well as a BBA in marketing/accounting from Texas A&M University's Mays Business School. Tyler is also certified by The Gap Partnership in The Complete Skilled Negotiator program and by Stagen Leadership Academy in The Integral Leadership Program. Additionally, Tyler Reeves holds a Certified Public Accountant (CPA) certification from the Texas State Board of Public Accountancy and a Google Analytics certification from Google.