Frederic Linfjärd

Frederic Linfjärd is an experienced professional in product and growth management, currently serving as the Founding Chief Product Officer at BetterPic since June 2024. As an advisor for multiple companies including BetterStudio, Saasmic, and FastSpring, Frederic focuses on product-led growth and customer advocacy. A member of Reforge, Frederic has participated in cohorts focusing on product-led growth and advanced growth strategies. Previously, Frederic held key roles at Planday as Director of Growth and at Capture One as Head of Growth, overseeing significant e-commerce innovations and strategies. Frederic's educational background includes a B.A. (Hons) in Business Management, Marketing from Dublin Business School and a degree in Business Administration, Marketing from IHM Business School.