Vivek Maheshwari

Vivek Maheshwari is an experienced marketing professional currently serving as the Director of Growth & Retention at foundit since September 2023. Previously a Director of CRM Marketing, Customer Retention, and Engagement at Simplilearn, Vivek has a strong background in customer loyalty and analytics as a Senior Manager at Lifestyle International Pvt Ltd, and extensive experience in customer acquisition and onboarding in various roles at Vodafone. With a proven track record in driving omni-channel growth, enhancing customer lifetime value, and launching successful marketing initiatives, Vivek has also enhanced product strategies and managed considerable revenue streams throughout a career that includes a summer internship at PepsiCo India. Educational credentials include an Advanced Program in AI-Powered Marketing from the Indian Institute of Management, Calcutta, and an MBA from Bharati Vidyapeeth.