Nicholas Gross

Work doesn't have to suck. A Note from Our Chief Executive Officer: Unfortunately, we live in a world where most companies only care about one thing, more and more profits. They exist for some endless pursuit of an arbitrary number. MORE. MORE. MORE. What if we focused on the happiness of our employees instead of more and more profits? Would then, the profits follow? We all know that businesses need money to expand and invest, to stay healthy, and to pay and promote their amazing people. But existing as a business just for the sole purpose of making more money (so owners and executives can buy bigger boats), seems trite. It seems, how would I say this…uninspiring. How does a business go about making a difference in this world? Because if we are gonna all do this work thing together – let’s make a freaking difference! So, this is what we believe: Work doesn’t have to suck. Employees leaving HAPPY. SMILING. Encouraged. Motivated. Valued. Supported. Challenged - By their peers and their bosses. Think of what it would do to their mind? The peace. No more stress. Not more internal struggle. No more anxiety. Think of how this would impact their friends and families! Now, think if every business in the world did this. Wow. What an impact! If our people are our greatest asset, then why don’t we spend more time prioritizing them? Love what you do. Love who you do it with. Feel like you have a voice. Have lots of time off work for friends, family, and other hobbies. Work not sucking is a big damn deal to us. Bigger than anything else. Bigger than the profits. Here’s some other stuff that’s a big freaking deal to us: Shared goals and a team atmosphere (we win together) Treating each other with respect Attitude, energy, & enthusiasm for life Leading with compassion and empathy (because we are all going through invisible battles) Giving people the benefit of the doubt Encouragement. So yah, that’s us as authentically as possible.