Matheus Lopes Favato

Matheus Lopes Favato has a diverse work experience in various marketing roles. Matheus started their career as a Marketing and Finances Intern at Screencorp from July 2014 to December 2015. In 2016, they interned as a SEM - Performance Marketing Intern at Getninjas.

From August 2017 to February 2018, Matheus worked as a Trade Marketing Analyst and then transitioned to the role of Marketing Coordinator at Natue until July 2019. During this time, they played a key role in the company's turnaround and successful sale to its biggest offline competitor in Latin America. Matheus also established and managed a new marketing team, doubling revenue and ROI in under a year.

In February 2019, Matheus joined Mundo Verde as a Marketing Manager. Matheus was responsible for the marketing strategy and team, including the successful integration of Natue and Mundo Verde's marketing teams. Matheus also achieved a 20% reduction in marketing costs and played a significant role in the creation and development of Mundo Verde's ecommerce platform.

In August 2019, Matheus joined Getninjas as a Performance Marketing Coordinator, overseeing the Performance Marketing team in both Brazil and Mexico. Under their leadership, the company experienced remarkable revenue growth of over 3.5x in two years, and the performance marketing area expanded by 5x.

Matheus is currently serving as the Head of Marketing at Rei do Pitaco, a position they have held since August 2021. Matheus will soon take on the role of VP of Marketing in January 2023.

Matheus Lopes Favato obtained a Bachelor's degree in Business Administration from USP - Universidade de São Paulo from 2012 to 2016. Matheus then pursued a Master of Business Administration (MBA) in Marketing at the same institution from 2021 to 2023.

In terms of additional certifications, Matheus acquired the following:

- "How to Build Digital Products" from Product School in September 2020.

- "Management 3.0 Fundamentals" from Management 3.0 in August 2020.

- "Certificação de Publicidade em Display do Google Ads" from Google (obtained month and year not specified).

- "Certificação de Publicidade em Pesquisa do Google Ads" from Google (obtained month and year not specified).

- "Certificação em Google Ads para Celular" from Google (obtained month and year not specified).

- "Certificação em Google Shopping" from Google (obtained month and year not specified).

- "Curso de Excel Avançado I e II" from Prepara Cursos Profissionalizantes (obtained month and year not specified).

- "Fundamentos do Ads" from Google (obtained month and year not specified).

These additional certifications provide Matheus with a diverse range of skills and knowledge in the field of business, marketing, and digital advertising.