Karin Boyd

Karin Boyd possesses extensive experience in lifecycle marketing and program management across various companies, including REI, CDK Global, and Interpublic Group. Currently serving as the Manager of Lifecycle Marketing & Automations at REI, Karin has previously held multiple roles within the company, focusing on direct marketing strategies. Prior experience includes managing client accounts at CDK Global and leading marketing initiatives at Friends of the Children, where significant contributions included production management of marketing assets and brand development. Educational credentials include an Executive Program in Digital Marketing Strategies from Northwestern University and a Bachelor of Arts in International Studies from Portland State University.