Rob Groves is a seasoned professional with extensive experience in account management, business operations, and sales across various industries. Currently serving as the National Account Manager at OLIPOP PBC, Rob focuses on building a sustainable soda brand while also working as a Banker and Footwear Retail Specialist at REI. Previous roles include Business Account Manager at CROSSMARK, Account Manager for Healthy Natural Organic at UNFI, and Customer Business Manager at CROSSMARK, where Rob successfully managed client relationships and executed strategic business plans. With a solid foundation in marketing and sales from positions at EYC and Interactions Marketing, along with a strong track record at Sprint and Sterling Jewelers, Rob has consistently driven revenue growth and client satisfaction. A graduate of West Virginia University, Rob holds a Bachelor of Science in Journalism.
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