John Banta

John Banta is an accomplished executive with extensive experience in product management and technology. Currently serving as Vice President of Product at Relativity since July 2020, Banta also operates as an Independent Consultant at Banta Consulting LLC. Previously, Banta held various leadership roles at Kapow, including Vice President of Technology and Vice President of Product Development & Analytics, contributing to the company’s innovative event booking solutions. Banta's tenure at Orbitz Worldwide included key responsibilities as Group Vice President of Product, Operations & Optimization, overseeing a large team and multiple product verticals. Earlier career experience includes product management and revenue analysis roles at American Airlines. Banta earned a BS in Aeronautics and Business from Embry-Riddle Aeronautical University.