Relay42
Elizabeth Sirkova is an accomplished software architect and developer with extensive experience in technological efforts at Relay42 since May 2014, currently holding the position of Principal Software Architect. Elizabeth has contributed to creating standardized tooling, infrastructure, and frameworks for app development while leading R&D research in various technological fields including AI and machine learning. Previously, Elizabeth served as a Software Developer at Knowledge Values, where responsibilities included development, requirements analysis, and client consultancy. With a Bachelor’s degree in Information Technology from INHolland University of Applied Sciences, Elizabeth's foundational experiences include internships and roles in system administration and hardware assembly.
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Relay42
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Relay42 is the leading tag and data management vendor in Europe. With a strong focus on marketing innovation, Relay42 is known for its cutting edge technology, ease of use, flexibility and integration capabilities.The Relay42 Platform helps marketing professionals create a holistic view of their customers. The technology is specially designedto enable even non-technical users to have full control over marketing data and to turn it into actionable dialogue with clients and prospects on individual level. With its easy to use interface, the Relay42 platform brings marketers to the next level of real-time personalized marketing by allowing them to manage data fast, efficiently and across channels. The software’s technical stability and reliability allows marketing professionals to focus on their core activities and retain competitive edge in their online marketing efforts.The Relay42 platform is currently used on over 600 sites of a wide range of large international advertisers such as KLM, UPC, Thomas Cook, BMW, Foot Locker and Nuon (Vattenfall). For more information about Relay42’s offering, visit relay42.com or talk with the team on Twitter (@relay42) and LinkedIn (linkedin.com/organization/relay42).