Dayananth Varun is an accomplished marketing professional with extensive experience in field marketing and brand management. Currently serving as the Director of Field Marketing at Relevantz since May 2021, Dayananth has successfully led comprehensive rebranding initiatives, developed brand messaging, and managed pipeline ownership in collaboration with sales. Prior roles include Senior Marketing Manager at Ziffity Solutions LLC, where strategic oversight of digital and social marketing efforts was provided, and Marketing Manager at Cognizant, focusing on demand generation campaigns across APAC and North America. Dayananth's career began at Aspire Systems, advancing through various marketing roles, and includes a foundation in sales with Futurenet Technologies. Academic credentials include an MBA in Marketing from ITM Group of Institutions and a Bachelor's degree in Electronics & Instrumentation from Bharathiar University.
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