Frédéric Vincent

Frédéric Vincent is a seasoned professional with extensive expertise in e-commerce and digital marketing. Currently serving as the Senior Director of E-commerce and Digital Marketing for Renaud-Bray/Archambault since 2018, Frédéric has held various leadership positions in prominent organizations including Québecor, where strategic development for digital initiatives in the music sector was a focus. Previous roles include Director of Marketing for ZIK.CA, and strategic leadership positions at TVA Interactif, Tonik Groupimage, Ogilvy Montréal, P2P Proximité Marketing, and Rebelles.com. Frédéric has a strong background in developing digital strategies, overseeing project management, and crafting comprehensive marketing campaigns across multiple platforms, showcasing a proven ability to drive business objectives through innovative digital solutions.