Melissa Rodríguez

Melissa Rodríguez has a diverse and extensive work experience in the field of copywriting and marketing. Melissa currently works as the Creative Lead and Senior Copywriter at ReserveBar, where they develop creative campaigns and executes marketing strategies. Prior to this role, Melissa served as the Senior Manager of Copy at Coldwater Creek, where they played a key role in a rebranding effort and boosted consumer engagement through smart email subject lines. Melissa also worked as a Senior Copywriter at White House Black Market, where they integrated a consistent brand voice across various channels, and at Lord + Taylor, where they were responsible for developing compelling copy and content strategies. Before these roles, Melissa gained valuable experience as the Fashion Copy & Credits Editor at Vogue, where they led the creation of fashion captions and served as a copy editor for various formats. Throughout their career, Melissa has demonstrated their ability to develop engaging and on-brand messaging across a range of channels, contributing to the success of the brands they have worked for.

Melissa Rodríguez attended City University of New York-Herbert H. Lehman College, where they earned a Bachelor of Arts (BA) degree in Multilingual Journalism, Film and TV Studies. Melissa also attended The Mary Louis Academy, a College Preparatory Academy.