Lara McAlister

Lara McAlister is an accomplished marketing professional currently serving as the Growth Marketing Lead at Resident Advisor since March 2024. Prior to this role, Lara was the Tutor Marketing Manager at MyTutor.co.uk, where significant achievements included developing a marketing strategy that resulted in over 110,000 tutor signups and managing a budget of £700,000. Previous positions include Digital Marketing Lead, focusing on performance marketing at MyTutor.co.uk, PPC Specialist at Rover.com, and Account Manager at Dynamic Creative Pty Ltd, along with diverse early career experiences in support and marketing roles. Lara holds a Bachelor of Commerce in Marketing and International Business from the University of Adelaide and a Diploma of Languages in Japanese.