Shannon Marolt Crandall, PMP

Director Marketing Communications at Resolute

Shannon Marolt Crandall, PMP, has a diverse work experience spanning various industries. Shannon is currently working as the Director of Marketing Communications at Resolute, a position they started in December 2022. Prior to that, they served as the Director of Service Line Marketing at Cornerstone Advisors from October 2019 to November 2022. In this role, they collaborated with the team to develop and execute targeted marketing campaigns, designed and executed webinars, and analyzed data for channel-specific recommendations.

Before joining Cornerstone Advisors, Shannon worked as the Manager of Global Marketing at Smiths Detection from June 2017 to September 2019. Shannon partnered with the Director of Global Marketing to design and implement go-to-market strategies for security solutions. Shannon also collaborated with internal stakeholders, product managers, and sales executives to prioritize product marketing elements.

From June 2012 to June 2017, Shannon served as the Global Sales & Marketing Manager at Morpho Detection, LLC. Earlier in their career, they held the role of Marketing Specialist at U.S. Ski & Snowboard from October 2009 to November 2011. Shannon also worked as a Teacher at Xavier College Preparatory from August 2007 to July 2009 and Sacred Heart School from August 2005 to July 2007.

Shannon's work experience also includes a role as a Graduate Assistant Volleyball Coach at Arizona State University, where they served as a liaison to the coaching staff and players. Shannon was responsible for coordinating recruiting visits and acting as a statistician for all matches. Additionally, they have experience as an Athletic Director at the Boys & Girls Club of King County from January 2001 to June 2003, where they managed sports programs and competitive athletic events.

Early in their career, Shannon worked as a Sports Marketing Coordinator at Entercom Radio from September 1999 to October 2000. In this role, they collaborated with sales executives and agencies to implement promotional programs, participated in on-air broadcasts for the Seattle Mariners, and managed relationships with affiliate radio stations.

Overall, Shannon Marolt Crandall has gained extensive experience in various roles related to marketing, sales, education, and sports management throughout their career.

Shannon Marolt Crandall, PMP has a solid education history with a focus on Financial Planning, Education, and Political Science. Shannon obtained their MBA in Financial Planning from Westminster College from 2009 to 2011. Prior to that, they pursued a Masters in Education from Arizona State University between 2003 and 2005. Shannon started their educational journey with a Bachelor of Arts degree in Political Science from the University of Washington from 1997 to 1999.

In addition to their educational achievements, Shannon has also obtained several certifications to enhance their professional skills. In June 2017, they earned the prestigious Project Management Professional (PMP) certification from the Project Management Institute. Furthermore, they obtained a Six Sigma Green Belt certification from Morpho Detection, LLC in March 2016. In June 2015, Shannon completed a Pragmatic Marketing certificate, although the institution is not specified. Most recently, in March 2021, they obtained an Inbound Marketing certification from HubSpot. Additionally, in May 2022, Shannon completed a course titled "What's the So What: Writing Clearly for a Business Audience" through LinkedIn.

Overall, Shannon has a diverse educational background and a commitment to continuous professional development through various certifications.

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Timeline

  • Director Marketing Communications

    December, 2022 - present

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