Ida Bäckström

Ida Bäckström currently holds the position of Chief Marketing Officer at RESPONDA AB since September 2022. Prior to this role, Ida was the Marknadschef at Merresor AB, part of Transdev, from August 2020 to August 2022. Earlier experience includes Marknadsansvarig and Central marknadskoordinator at BRA - Braathens Regional Airlines from August 2016 to June 2020, and Marknadskoordinator at Kalix Tele24 AB from November 2013 to July 2016. Ida also served as Projektledare and Marketing Coordinator at JENSEN education between April 2008 and November 2013, as well as Kommunikatör at Swebus AB from January 2006 to April 2008. Education includes a Master's degree in Communication and Media Studies from Karlstad University, obtained from 2002 to 2006, and a diploma from Spånga Gymnasium, attended from 1996 to 2000.