Maggie Zhang

Senior Digital Marketing Manager at Restaurant Brands New Zealand Ltd

Maggie Zhang is an experienced digital marketing professional currently serving as the Senior Digital Marketing Manager at Restaurant Brands NZ Ltd since April 2022. In this role, Maggie develops and implements digital marketing strategies for prominent brands such as KFC, Pizza Hut, Carl's Jr., and Taco Bell, while leading a team of four specialists. Prior to this, Maggie held the position of Digital Marketing Executive at EBOS Group Limited, focusing on digital activities across the Endeavour Consumer Health group. Maggie's earlier experience includes serving as an International Marketing Advisor with a digital focus at The University of Auckland, where responsibilities involved managing digital channels for international recruitment across numerous target countries, as well as previously managing marketing for Auckland Law School. Maggie also held roles at Shiseido as an Assistant Brand Manager and Marketing Coordinator. Educational qualifications include a Master's degree in Management (with Merit) in International Business from The University of Auckland and a Graduate Diploma in Business from Auckland University of Technology.

Location

Auckland, New Zealand

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Restaurant Brands New Zealand Ltd

Restaurant Brands New Zealand Limited is engaged in the operation of quick service and takeaway restaurant concepts in New Zealand. The Company operates through three segments: KFC, Pizza Hut and Carl's Jr. The Company operates the New Zealand franchises for KFC, which is a fast food restaurant chain; Pizza Hut, which offers fast food online ordering system for pizzas, and Carl's Jr, which offers burgers, beverages and breakfasts. The Company has approximately 261 stores, including 94 KFC New Zealand, 61 KFC Australia 29 Pizza Hut New Zealand, 18 Carl's Jr., 36 Taco Bell Hawaii and 45 Pizza Hut Hawaii stores. The Company operates Carl's Jr. stores at Auckland Airport, Mangere, Otahuhu, Metro (Auckland CBD), Frankton, Rotorua, Gisborne, Hastings and Palmerston North, Albany, Avondale, Henderson, Manukau, Pakuranga, Pukekohe, St. Johns, Takanini, Upper Harbour. The Company serves approximately 1, 20, 000 customers across New Zealand.


Employees

5,001-10,000

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