Bo Brafford

Bo Brafford is a seasoned sales and marketing professional with over two decades of experience across various industries. Currently serving as a National Sales Executive at Retailer Web Services since February 2011, Bo focuses on driving sales and marketing initiatives for independent retailers throughout North America, while also emphasizing growth strategies, client retention, and team development. Previously, Bo held the position of Director of Marketing at Mainstream Marketing, managing diverse portfolios including oil, gas, and real estate, and served as a National Account Manager at Nativa Foods, overseeing sales and distribution in 22 states. Bo's career also includes a role as Key Account Manager at The Coca-Cola Company, where marketing programs were developed for a range of account segments. Bo holds a Bachelor of Science degree in Marketing Sales & Sales Management from Northern Arizona University.