Bukky Adedeji

Bukky Adedeji is an experienced pricing strategist with a strong background in optimizing pricing and promotions for leading businesses across EMEA. Currently serving as a Senior Pricing Strategist at Revionics since March 2017, Bukky utilizes advanced price optimization software to enhance B2B and B2C pricing methodologies. Prior roles include Senior Pricing & Promotions Consultant at dunnhumby, where Bukky focused on pricing and promotion planning for a top UK food retailer, and Price Consultant at KSS Retail, implementing optimization software for the largest food retailer in the UK. Bukky's career began at Sainsbury's, taking on various analytical roles, and educational qualifications include an MBA in Business Administration from the University of Buckingham and a Bachelor of Science in Statistics from the University of Ilorin.