Yenny Woe

As the Vice President of Digital Media, Yenny is responsible for managing, developing, and implementing online strategies to achieve campaign goals. She leads all digital initiatives in full funnel campaign planning, buying, execution, client communication, and analytics/reporting.

With over 12 years of digital media experience, Yenny’s background includes working on high profile Entertainment (Disney Studios, ABC Cable Network, EA Games) and CPG (Del Monte, thinkThin Protein Bars) accounts on the ad agency side. She is passionate about delivering current innovation and best in class plans that deliver on business objectives and established KPIs.

Yenny’s expertise and skills include having knowledge and application of digital and traditional media including social media, OTT, influencer programs, programmatic, OLV, mobile, OOH, and experiential. Her ability to apply data driven and emerging technology to current campaign priorities and provide actionable performance insights is key to success.