Reyes Beverage Group
Justin Kass, MBA has extensive experience in the beverage industry. Justin currently holds the position of Vice President of Sales at Reyes Beverage Group, where they are responsible for leading the sales team. Prior to that, they worked as the Vice President of Sales On Premise at Reyes Beverage Group.
Before joining Reyes Beverage Group, Justin worked at Republic National Distributing Company as the Vice President of On Premise for the Washington region. During their time there, they achieved impressive results, including gaining over 3,000 new item placements and driving significant growth in GP% and depletions.
Earlier in their career, Justin held various roles at Southern Glazer's Wine & Spirits. Justin served as the Regional Sales Director for North Texas, where they oversaw the commercial capability of their region and managed a portfolio of 900+ retail accounts. Justin also worked as the Director of Wine for Northern California, where they led management meetings and assisted in profit margin growth. Additionally, they served as the Director of Trade Development, where they planned and executed sales promotion and marketing programs.
Justin began their career at Southern Wine and Spirits of Colorado, where they held positions as a Key Account Spirits Specialist and an On-Premise Sales Consultant.
Overall, Justin Kass, MBA has a strong track record of success in the beverage industry, with experience in sales leadership, brand management, trade development, and key account management.
Justin Kass, MBA, completed their Bachelor of Science (B.Sc.) in Business Management at the University of Colorado Denver from 2005 to 2009. Justin then pursued further education and earned their Master of Business Administration (MBA), specializing in Finance, from the University of Denver - Daniels College of Business between 2011 and 2013.
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Reyes Beverage Group
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Reyes Beverage Group is the largest beer distributor in the United States - and we distribute a growing number of spirits brands, too. We deliver over 300 million cases annually to more than 100,000 retail accounts across the nation. We are committed to being the distributor of choice by providing unparalleled service and continually striving to grow our customers’ profitability. We’re dedicated to providing the best service to our customers, always conducting ourselves with integrity, and developing our employees' skills while reinforcing that their safety is always our top priority. Reyes Beverage Group was the first company in the Reyes Family of Businesses and the foundation for what is today Reyes Holdings, L.L.C., one of the top 10 largest privately held companies in the United States. Reyes Holdings was founded in 1976 with a small Schlitz beer distributorship in Spartanburg, South Carolina by brothers Chris and Jude Reyes. In the past 45+ years, Reyes Holdings has grown exponentially into a global leader in the production and distribution of food and beverage products – and today are the single largest beer distributor in the country. We remain a family-owned business to this day. We proudly embrace our values, as they define the virtues we instill in our people and our organization: INTEGRITY * RESPONSIBILITY * ACCOUNTABILITY * TEAMWORK * WELLNESS * HUMILITY * BE THE BEST Our Company's purpose is connecting customers, consumers and brands every day, everywhere we operate. Our Company's ambition is to be the elite beverage distributor in the U.S. If you enjoy the products we distribute, you’ll really enjoy being a part of our team.