Reynolds American
Joseph Hettinger has extensive experience in the marketing and strategic planning sectors, particularly within the tobacco industry. Currently serving as Director of Strategy & Planning, Trade Marketing Insights at RJ Reynolds since April 2012, Joseph previously held multiple leadership roles at American Snuff Company, LLC, from July 1999 to March 2012, including Vice President Marketing, Director Marketing, and Regional Sales Manager. Joseph obtained a Bachelor of Science in Business Administration and Management from the University of Minnesota Duluth, completing the program between 1985 and 2000.
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Reynolds American
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Reynolds American, Inc. is the second-largest tobacco company in the United States. Its holdings include R. J. Reynolds Tobacco Company, American Snuff Company (formerly Conwood Company), Santa Fe Natural Tobacco Company and Niconovum AB.