Shelby McMennamy

Shelby McMennamy is a seasoned marketing professional with extensive experience in consumer marketing and brand management. Currently serving as Sr. Manager, Consumer Marketing at Reynolds American Inc. since April 2019, Shelby has held various key positions including Marketing Manager at Our State Magazine and Senior Marketing Production Manager at Krispy Kreme Doughnut Corp. A strong background in managing creative development and production for brands such as Thomasville and Drexel Heritage has been established through several roles at Thomasville Furniture, where responsibilities included overseeing annual budgets and directing retail advertising. Previous experience includes roles at CoyneBeahmShouse, Long Haymes Carr, and other agencies, focusing on client relationships and project management. Shelby earned a BS in Marketing from the University of North Carolina at Greensboro in 1995.